Tesla Motors - Cut From A Different Cloth
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Tesla Motors - the Tesla blog
"From the earliest days of our work developing the Tesla Roadster’s body, we realized we had several major challenges on our hands. We had to achieve a low level of aerodynamic drag to increase efficiency, and we had to keep our mass down in order to maintain a high power-to-weight ratio and achieve maximum acceleration. Equally important was our imperative to create a body style for the Tesla Roadster that made people desperately want the car - irrespective of its efficiency or level of performance."
I sincerely hope my next car will be a Tesla. Not the Roadster but the not-yet-in-production WhiteStar .