You Anesthesiologist Today Was...
Posted by Clark Venable on 11/6/2005
I finally ordered my own business cards. I've had generic one available but always had to write in my own name (despite being with the group for well over two years) so decided it was time for an upgrade.
Picking the pattern was tough, but I decided on a tranquil image (that happens to be one of the MacOS X desktop images):
Rejected images included a dark tunnel with a light at the end, and anything with pearly gates.
This decision was evidence based (of course). Giving patients a business card before anesthesia increases their recall of your name to about 50% rather than the 10% that remember it without. It should also help them see they are being cared for by a physician. There's room on the back for 'anesthetic' and 'comments', too.
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